CRM · Discounted Cash Flow Valuation

Salesforce DCF Valuation: Intrinsic Value Calculator

Salesforce, Inc. (CRM) DCF model with live financials. See the pre-loaded intrinsic value estimate below, then adjust growth and discount rate assumptions in the full calculator.

DCF Snapshot

Current Price$164.96

Market Cap$154.6B

TTM Free Cash Flow$16.4B

Intrinsic Value / Share$419.67

Upside / Downside+154.4%

Assumptions

FCF Growth Rate10%

Discount Rate (WACC)10%

Terminal Growth2.5%

Projection Period10 years

These are conservative starting assumptions. Adjust them in the full calculator to test your own thesis.

What Drives Salesforce's DCF

Salesforce's DCF is built on subscription revenue stickiness — 95%+ of revenue is recurring from CRM, Service Cloud, Marketing Cloud, and Platform. Revenue exceeds $35B annually with operating margins expanding above 30% after activist-driven cost discipline. Key assumptions: seat growth slows to mid-single digits as the CRM market matures, but ARPU expands via Data Cloud and AI (Einstein Copilot) upsells. Free cash flow conversion is strong (~30% FCF margin). Risks include enterprise spending pullbacks, competition from Microsoft Dynamics and HubSpot, and M&A integration (Slack, Tableau, MuleSoft).

Adjust these assumptions in the full DCF calculator →Get the full CRM analysis →

More tools & guides

DCF Calculator

Run a full DCF on any ticker with live data

DCF Analysis Guide

The complete guide to building and stress-testing a DCF model

Intrinsic Value Calculator

Compare DCF, earnings power, and asset-based valuations side by side