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HIMS · Discounted Cash Flow Valuation

Hims & Hers DCF Valuation: Intrinsic Value Calculator

Hims & Hers Health, Inc. (HIMS) DCF model with live financials. See the pre-loaded intrinsic value estimate below, then adjust growth and discount rate assumptions in the full calculator.

DCF Snapshot

Current Price$32.84
Market Cap$7.6B
TTM Free Cash Flow$174M
Intrinsic Value / Share$28.45
Upside / Downside-13.4%

Assumptions

FCF Growth Rate20%
Discount Rate (WACC)12%
Terminal Growth2.5%
Projection Period10 years

These are conservative starting assumptions. Adjust them in the full calculator to test your own thesis.

What Drives Hims & Hers's DCF

Hims & Hers is a telehealth platform delivering personalized treatments for sexual health, hair loss, mental health, and weight management via an online subscription model. Gross margins are approximately 73%, reflecting the high-margin direct-to-consumer model. Revenue growth has recently moderated as the company faces regulatory uncertainty around compounded GLP-1 prescriptions, which drove significant subscriber growth. Key assumptions: the core men's and women's health subscription base continues mid-to-high-teens growth, the weight management category (semaglutide and tirzepatide treatments) provides a durable growth driver, and the company reaches sustained operating profitability as subscriber scale leverages the fixed platform cost structure.